United Overseas Bank (UOB) has partnered with the Lazada Group, a leading Southeast Asian e-commerce platform, to provide retail products and banking solutions for their combined customer base in Singapore, Malaysia, Indonesia, Thailand, and Vietnam. This partnership aims to increase access to financing for e-commerce sellers on the Lazada platform and offer a more rewarding experience for customers shopping on the platform.
The strategic collaboration will tap on Lazada’s technology and UOB’s expertise in financial products, digital banking services, and established trust with customers. This will enable both customers and sellers to access better payment and financial services that meet their specific needs.
UOB will offer new customers in Singapore Lazada cashback vouchers worth up to $200 as a welcome gift. Additionally, UOB will continue the partnership of the Citi-Lazada co-brand credit cards in Thailand, Malaysia, and Vietnam, and refresh them as new UOB-Lazada co-brand credit cards later this year with enhanced benefits. The partnership plans to extend the co-brand credit card offering to Singapore and Indonesia as well.
The collaboration between UOB and Lazada is an excellent opportunity for both companies to enhance the retail and banking experience for their customers. This strategic partnership will provide customers with better access to financing, attractive rewards, and special deals during mega sale events.